When selling a home, the most important thing to walk away with isn’t the number.It’s knowing you got it right.

Get your peace-of-mind pricing review
Lisa Sevajian, Founder, Lisa Sevajian Group

Imagine the day you hand over the keys and you feel at peace. The right offer, the right timing, and not a single moment spent wondering what you left on the table. That’s the feeling we build toward with every person who trusts us to guide them through a sale.

We tell you the truth about the market. The pluses, the hiccups, the positive points, the dilemmas, the neighbors. We talk about it all. You make choices you feel good about based on real data in real time. Your process and move feel clear and managed from the first call to long after you’ve handed over the keys.

5 Seller Promises

What we work to deliver every home seller who hires us.

1

Strategically Sold — the price you deserve, the timeline you choose.

Marketing · positioning · launch strategy

Listing your home is the easy part. Anyone can stick a sign in the yard. We start six to eight weeks before the listing goes live — the launch week, the price band, the photography day, the staging plan, the coming-soon preview, the open-house schedule, the offer-review date. Every move is on the calendar before we put it on the market. That’s how we earn you the number you deserve, on the timeline you feel comfortable with.

2

Positioned to Make Your Home the best choice in the marketplace.

Honest valuation · market data · the truth about your price

Buyers compare every home they tour. Yours has to win on price, on presentation, and on the story it tells the moment they walk in. We bring you real comparable sales, real market data, and a recommended price band built to create competition, not chase it — then we shape the listing so yours becomes the one buyers can’t stop thinking about.

3

Sold on Your Terms — you love the offer, or you don’t accept it.

Your timeline · your terms · our support either way

The majority of our listings receive very desirable offers. If for some reason yours doesn’t, you simply say no. We keep working until you’re satisfied — one way or the other.

4

The Truth About What It’s Really Worth — and the ways to maximize the sale terms.

Real value · what to fix · what to skip

We’ll walk your home and tell you exactly what we see: where the value sits today, what would lift it, and what buyers won’t care about either way. Selling as-is is often the smartest move financially — and when changes do make sense, we’ll bring you a plan and help you decide which opportunities feel right for you. The right tradespeople if you want them. A clear path to the strongest possible price and terms — closing date, contingencies, all of it.

5

Proactive, Not Reactive — you’ll know where you stand, what comes next, and when.

Weekly calls · written milestones · no surprises

The number-one complaint about real estate agents isn’t skill — it’s silence. You shouldn’t have to chase us for updates. We’ll send you a written milestone schedule the day we sign, then a check-in every week — whether there’s news or not. You’ll know where you stand on the day you list, the day we go pending, and every day in between.

Lisa Sevajian

Lisa Sevajian

Seller & Buyer Specialist

Twenty years of listings, one standard. The truth on price, a launch built to move, and an agent in the room through every decision.

Meet Lisa →
Molly Smith

Molly Smith

Seller & Buyer Specialist

Runs the numbers so the market doesn’t run you. Live comps, real data, and the math behind the price — not just the price itself.

Meet Molly →
Alex Greenwood

Alex Greenwood

Seller & Buyer Specialist

Walks the house before you sign. Notices the roofline, the panel, the question worth asking before you fall for a kitchen.

Meet Alex →
Steve Wallace

Steve Wallace

Seller & Buyer Specialist

Steady at the table when negotiation gets real. Reads the room, protects your position, and holds every deadline through close.

Meet Steve →
Adrianna Leone

Adrianna “I’ll figure it out” Leone

Seller & Buyer Specialist

That’s how we refer to her, because she’s ready for any challenge. The calm behind a launch that lands. Prep, photography, staging, launch day — every step handled before you have to think about it.

Meet Adrianna →
Skylar Davis

Skylar Davis

Seller & Buyer Specialist

Builds relationships that last past the closing. On time, listens closely, and follows through on the small things.

Meet Skylar →
John Burns

John Burns

Seller & Buyer Specialist

Talks straight when it matters most. The real read on your price, your market, and what actually moves a house in this neighborhood.

Meet John →
Nelson Castillo

Nelson Castillo

Seller & Buyer Specialist

Careful, respectful, and knows how to hold a family through a big move. Also fluent in Spanish for clients who prefer it.

Meet Nelson →
Start with the number

How much could a buyer pay for your house today with a strong, sensible selling plan?

No automated estimate. No generic algorithm. We’ll pull the live comps for your street, look at what’s actually selling right now, and send you a real range — with the math behind it.

Usually back to you the same day.

The LSG Strategic Selling Strategy

Seven steps. Six days to offer.

Roughly four to eight weeks from our first call to keys in someone else’s hand. Here’s every step, in order, with nothing skipped.

Step 01

The Conversation

A first call about your timeline, your why, and what a good sale looks like for you. No pitch, no pressure. We listen first.

Step 02

The Walk-Through

We walk your home with you and tell you exactly what to fix, what to skip, and what to stage. You’ll leave with a written punch list and trusted tradespeople if you want them.

Step 03

Your Custom Marketing Analysis

Once we understand your goals and your home, we build your written Marketing Plan, Advertising Strategy, and Communication Calendar — with the price band, the launch date, and every milestone in writing.

Step 04

Marketing Production

Professional photo, drone, video, floor plan, story-led copy, paid social. Built to make buyers feel something the first time they see your home — not just scroll past it.

Step 05

Coming-Soon Week & Public Launch

A coming-soon preview to our 8,500+ past-client and agent network, then a public launch with a converting open-house plan, qualified showings, and weekly feedback so you always know where you stand.

Step 06

Offer Review & Negotiation

We bring you every offer with the math, the read on the buyer, and a recommendation. Then we negotiate price, contingencies, and dates — hard. You decide what gets accepted.

Step 07

Deal Protection to Closing

Inspection responses, appraisal gaps, financing milestones, title. The unglamorous work that keeps deals together — with a weekly call so you always know where you stand. Closing day: signatures, wire, done.

Our average: 101.7% of list at 6 days on market. That isn’t a number we got lucky with. It’s what this process produces.

Marketing in action

We don’t post a listing and wait.

Every LSG listing gets a launch plan: broker preview, social rollout, paid reach, video tour, agent network, MLS — sequenced so the launch carries the weight. Buyers see your home everywhere at once. That’s how interest becomes offers, and offers become a competitive number.

Lisa Sevajian
Launch · Wed
Coming soon to Andover. Quietly stunning, walk to town. Full reveal Wednesday.
Reel · broker preview
Alex Greenwood
Paid reach
Targeted to buyers in a commutable radius. Boston commuters, $1M+, saved-home activity.
Meta · Google · 38k impressions
Molly Smith
Open house
Sat & Sun, 11–1. Coffee on. Bring your tape measure.
Story · Email · Agent network
Steven Wallace
Video tour
A two-minute walk through. Light, layout, lot — the things photos miss.
YouTube · IGTV · MLS
Adrianna Leone
Broker preview
Agents through before buyers. First look for North Shore & Boston metro.
42 agents RSVP’d
Skylar Davis
Twilight + drone
Light tells the real story. Golden hour stills + drone for hero shots.
Hero stills · Cinematic
John Burns
Offers due
Tuesday by 5pm. Highest, best, final — reviewed Tuesday evening.
Offer review Tuesday evening
Nelson Castillo
Just sold
Six days. One hundred and one point seven percent. Right price, right week, right buyers.
Social · Press · Network

Eighty percent of buyers scroll past a home in under two seconds. We don’t lose that two seconds.

6
Days on Market · Avg
101.7%
List-to-Sale Ratio
Top 1.5%
Of Agents Nationally
Almost at 2,000

Sales · MA & NH

6 Days

LSG Strategic Selling Strategy

#1

Brokerage in the U.S.

101.7%

Suggested Value-to-Sale Price Ratio

What sellers say

Words from past clients.

In their language, not ours. Read all reviews →

“Lisa was exceptionally kind, patient, and had killer instincts when it came to negotiating. We almost said yes and she encouraged us to hold off — and we sold for more than we expected.”

Past Seller

“Sold for over asking in six days. They told us exactly what to fix and what to skip — no wasted money, no wasted time.”

Past Seller

“Third home with Lisa Sevajian Group. They pick up the phone, they know the streets, and they don’t push you to do what’s convenient for them.”

Repeat Client

“We moved from MA to NH and they handled both sides without a referral hand-off. One team, one point of contact, both states.”

Relocation Client

Read all reviews →
FREE GUIDE · 2026 EDITION

The Complete Seller Guide for Massachusetts & New Hampshire

Everything we have learned from nearly 2,000 closings — pricing strategy, prep work that actually matters, market timing, offer negotiation, and the closing-day details most agents miss. Written down so you can read it before you list.

  • How we price to create momentum (and why cheap listings sit)
  • The 12 prep decisions that move your final number the most
  • Reading the market before your neighbors do
  • Negotiation frameworks that save sellers real money

Let’s talk about your sale.

No pitch, no pressure — a real conversation about your home, your timeline, and what a good outcome looks like for you.

Off-market access

See the deals the rest of the market never will.

Off-market and pre-MLS sales, plus the insider details on the houses we think are the best deals in town — sent the moment we know about them.

One email when there's something worth your time. Unsubscribe anytime.

Lisa Sevajian hanging a For Sale sign in a client's yard
From list to launch

Every listing gets the systems that got us into the top 1.5%.

Learn our seller system →
Adrianna Leone, listing agent at Lisa Sevajian Group

Meet the listing team

Your listing team.

One protocol behind every sign. Operations, marketing, photography, and showing strategy — coordinated, so your listing never waits on one person.

Lisa Sevajian Group · Brokered by eXp Realty · In business since 2007 · Nearly 2,000 families moved

Lisa Sevajian · MA License #9500355 · Team also licensed in NH: Adrianna Leone, Alex Greenwood, John Burns, Molly Smith, Steven Wallace

eXp Realty offices: Boston, MA and Portsmouth, NH

Equal Housing Opportunity. We comply with the Fair Housing Act.

MLS/IDX listing data is provided by MLSPIN and NEREN. Information is deemed reliable but is not guaranteed. Property information is for consumers' personal, non-commercial use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing.

Privacy Policy · Terms of Service

© 2026 Lisa Sevajian Group. All rights reserved.